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Travel and Transportation: Airlines

Improve customer service and satisfaction for airline travelers. Use customer insights to deliver targeted promotions. Provide self service the way your customers want it. Achieve greater customer advocacy, retention and loyalty - all of which translates into improved financial results.

Today's airline customers expect convenient interactions and anticipation of all their needs. Armed with technology and a deeper knowledge of the customer, airlines are in a position to deliver a better overall customer experience and simultaneously ...

March 2015 | PDF | 187 KB
The IBM Predictive Maintenance and Quality solution combines the functionalities of data integration, analytics and decision management into one pre-configured, packaged software solution that is easy to install, delivering significant benefits for your ...

September 2014 | PDF | 831 KB
This executive brief for the travel and transportation industry quantifies the potential financial benefits of achieving customer-centric sales and services. It is based on modeling of an illustrative airline by the IBM Center for Applied Insights.

June 2011 | PDF | 2 MB
Now is the time for airlines to take the lead in developing and introducing seamless travel solutions that enable customers to see air service for what it is: one of many steps in a complex dance that, properly orchestrated, can become enjoyable once ...

April 2011 | PDF | 535 KB

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