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Travel and Transportation: Hospitality

By becoming customer-focused, travel companies can achieve greater customer advocacy, retention and loyalty - all of which translates into improved financial results. Deliver new self-service technologies and incorporate customer insights into core business decisions and operations.

Use predictive analytics to enhance customer interactions. The customer loyalty solution for travel and transportation from IBM can help you create an opportunity to differentiate your company in an industry oversaturated with reward programs.

July 2010 | PDF | 235 KB

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